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[Remote] Creative Director – Design, Enterprise Marketing (Remote)
Note The job is a remote job and is open to candidates in USA. Zions Bancorporation is a U.S. banking organization with an enterprise Marketing team focused on brand building, customer connections, and performance-driven marketing experiences. The Creative Director will lead the creative vision, brand design, and marketing execution for a new digital banking platform, using data and insights to drive conversion, customer trust, and measurable results. Responsibilities Act as a leader in the creative visioning, stewardship, and hands-on design of the platform’s brand and its marketing approach Deliver creative strategy and design of brand assets, guidelines, and marketing campaigns that will strengthen customer trust and drive measurable results across digital, print, physical, and in-person experiences Collaborate with performance marketing teams and other organizations to optimize creative for ROI, conversion, and sustainment Work inside a multidisciplinary team and act as the key creative, guiding the work of a designer and writer (more may be added) Regularly connect with and seek direction from Creative Studio Act as an evangelist for the platform’s brand and its application throughout the enterprise Demonstrate expert level skills in design tools, methodologies, and production processes, and coach junior members toward the same, fostering a culture of excellence Establish creative workflows that enhance efficiency and productivity Maintain an extensive network of creative resources for freelance and recruiting Establish robust brand identity systems that work across many channels, ensuring quality and brand integrity across all touchpoints Balance innovative approaches with regulatory requirements and financial industry standards Apply cultural curiosity and cultivate knowledge of current trends in culture, advertising, and the financial sector Use performance data and testing insights to refine creative strategies Track and forecast marketing trends, technologies, and best practices Manage relationships with internal stakeholders, external agencies, and production vendors to ensure quality and cost efficiency Maintain a knowledge of regulatory requirements and ensure application of best practices to avoid risk for the organization and ensure clarity for customers Operate with organizational savvy in a collaborative, productive manner Skills Bachelor's degree or master's degree in design and minimum 8 years of experience in graphic design, interactive, advertising, media, UX, and/or related fields Strong visual, written, and oral presentation skills A combination of education and experience may meet job requirements Bonus skills experience with banking services, regulatory environments, transactional design, identity design and/or startups Benefits Medical, Dental and Vision Insurance start day one Life and Disability Insurance, Paid Parental Leave and Adoption Assistance Health Savings (HSA), Flexible Spending (FSA), and dependent care accounts Paid Training, Paid Time Off (PTO) and 11 Paid Federal Holidays, and any applicable state holidays 401(k) plan with company match Profit Sharing Mental health benefits including coaching and therapy sessions Tuition Reimbursement for qualifying employees enrolled in an accredited degree program related to the needs of the business, maximum of $5,250 per calendar year, employees are eligible for the program upon hire Employee Ambassador preferred banking products Company Overview Zions Bancorporation is a financial services company involved in SBA lending, public finance advisory services, and agricultural finance. It was founded in 1873, and is headquartered in Salt Lake City, Utah, USA, with a workforce of 10001+ employees. Its website is http//zionsbancorporation.com.
