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[Remote] Sr. Director, Demand and Digital Marketing

October 13, 2026

Note: The job is a remote job and is open to candidates in USA. Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale. They are seeking a transformational Senior Director, Demand and Digital Marketing to redefine customer engagement and revenue growth in the AI era, leading a global organization while partnering with various teams to influence strategy and accelerate pipeline growth.

Responsibilities

Execute Elastic's global digital strategy across paid media, integrated campaigns, and lifecycle email marketing
Build an AI-powered, automated demand engine using predictive analytics to maximize pipeline across channels, replacing legacy approaches with data-driven experiences that improve customer engagement, pipeline velocity, and marketing efficiency
Lead the evolution of Elastic's digital presence from awareness to conversion, optimizing interactions through personalization, AI, and continuous testing
Champion emerging marketing technologies and automation to accelerate campaign execution, enhance customer journeys, and enable real-time organizational decisions
Lead Elastic's end-to-end integrated campaign strategy for Search AI, Observability, and Security solutions
Align full-funnel programs with GTM priorities and customer journeys to resonate with developers and technical decision-makers
Partner cross-functionally with Brand, Product Marketing, Sales, and Customer Success to ensure digital investments support business goals
Champion the voice of Elastic's existing customer base across digital and campaign channels
Partner with Renewals, Customer Success and Product to develop lifecycle programs, expansion campaigns, and advocacy initiatives that deepen retention, accelerate upsell, and turn customers into vocal champions of Elastic's solutions
Lead and develop a global organization of marketing leaders responsible for Digital, Paid Media, Campaigns, Email Marketing, and Lifecycle Marketing
Build leadership capability, strengthen organizational design, and establish operating rhythms that enable high-performing teams to execute at scale
Foster a culture built on innovation, experimentation, accountability, and continuous learning
Serve as the leader for Digital & Campaigns within Elastic's broader GTM organization
Partner closely with Brand, Product Marketing, Sales, Revenue Operations, and Customer Success to ensure digital investments directly support business priorities and revenue growth
Own the measurement framework connecting digital engagement to business outcomes
Define key KPIs—from acquisition to pipeline and revenue—using data to guide investments, prioritize opportunities, and improve performance
Manage and optimize global digital marketing budgets to maximize growth, efficiency, and business impact

Skills

15+ years leading B2B marketing organizations across digital marketing, integrated campaigns, demand generation, and GTM strategy
7+ years leading global teams, building high-performing organizations, and developing leadership talent
Proven enterprise SaaS GTM success, with deep knowledge of complex buying journeys, sales motions, and technical/executive marketing
Strong understanding of digital ecosystems, including paid media, martech, analytics, attribution, and AI-enabled marketing
Experience leveraging generative AI, predictive analytics, and automation to enhance marketing effectiveness and business outcomes
Exceptional executive presence with a track record of influencing senior stakeholders and driving cross-functional global change
Experience managing global digital marketing investments and optimizing multimillion-dollar budgets for growth and efficiency
A builder's mindset biased toward innovation, experimentation, and continuous improvement while inspiring others to raise the bar

Benefits

This role is currently eligible to participate in Elastic's stock program
Company-matched 401k with dollar-for-dollar matching up to 6% of eligible earnings
Health coverage for you and your family in many locations
Ability to craft your calendar with flexible locations and schedules for many roles
Generous number of vacation days each year
Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
Up to 40 hours each year to use toward volunteer projects you love
Embracing parenthood with minimum of 16 weeks of parental leave

Company Overview

Elastic builds software to make data usable in real time and at scale for search, AI, observability, security, and analytics. It was founded in 2012, and is headquartered in San Francisco, California, USA, with a workforce of 1001-5000 employees. Its website is

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

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Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

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Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

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