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Content Designer III — Loyalty
About the position
At Expedia Group, we help travelers explore the world, one journey at a time. As a global travel company powered by passionate people, trusted partnerships, and leading technology, we connect travelers, partners, and advertisers through our consumer brands, B2B network, and travel advertising business. Here, you'll do meaningful work that helps millions of people discover, book, and experience travel with more ease, confidence, and joy. Our five Behaviors-Traveler First, Think Big, Operate with Excellence, Ownership Mindset, and Succeed Together-help foster a supportive environment where people can grow their careers and have the flexibility, benefits, and support to do their best work. Join us and build for travelers everywhere. Locations: Chicago, Austin, Los Angeles, San Jose, San Francisco, Seattle, with other EG Locations up for discussion. Do you enjoy solving complicated content problems and using Content Design to improve experiences for millions of travelers? At Expedia Group, our mission is to power global travel for everyone, everywhere. As a Content Designer III on the Experience Design team, you will join a worldwide team of Product Designers, Content Designers, and Researchers delivering cohesive end-to-end experiences. Reporting to the Senior Content Design Manager for Supply and Membership, you will define content direction for Loyalty and connected Membership spaces with accountability for product outcomes, not just deliverables.
Responsibilities
- Operate as an expert content practitioner who leads by example, takes a holistic view of the experience, and owns work from strategy through delivery.
- Drive alignment on content vision and narrative for Loyalty and Membership
- Guide roadmap decisions with user-centric insights that connect customer needs to business goals
- Evolve a cohesive content strategy across product areas, accounting for accessibility and global readiness
- Design intuitive, accessible content for onboarding, transactional flows, notifications, and more
- Apply IA methods and content systems to deliver scalable solutions within our design system
- Synthesize qualitative, quantitative, and business data into actionable content insights
- Design and run content tests with Research and Product partners; use findings to improve metrics
- Influence, persuade, and negotiate with stakeholders in Marketing, Brand, and Legal to achieve messaging cohesion across channels and touchpoints
- Partner with Engineering, Localization, and Accessibility teams to deliver inclusive, readable, translatable content
- Foster continuous improvement within XD and partner teams
Requirements
- Bachelor's degree in a related technical field; or equivalent related professional experience in core skills such as UX Writing, content audits and analysis, content mapping and modeling, information architecture, content planning and sourcing, conversational design, and storytelling (this is not a content marketing role)
- 5+ years of experience as a Content Designer, UX writer, or Content Strategist
- Strong skills in presenting compelling rationale and narratives behind content strategies and decisions to peers, partners, and key stakeholders - such as Legal, Marketing, Security, Product, and top leadership
- Expertise in persuasion and negotiation with stakeholders to create optimal experiences that balance both traveler needs and business objectives
- Experience applying human-centered design (HCD) practices to product experiences
Nice-to-haves
- Experience taking a thoughtful, empathetic, and inclusive approach to design that meets every user where they are
- Experience in solving complicated content problems for multiple user segments and can develop content solutions across brands.
- Maintain a portfolio of work that showcases your skills as a design thinker and honed UX writer. We are particularly interested in examples of how your influence enhances cross-functional thinking to drive retention in Loyalty and Membership areas.
Benefits
- medical/dental/vision
- paid time off
- Employee Assistance Program
- wellness & travel reimbursement
- travel discounts
- International Airlines Travel Agent (IATAN) membership
