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eCommerce Marketing Specialist (Hybrid/Remote)
Job Description:
Why This Role Matters
The eCommerce Marketing Specialist at ITW Construction plays an important role in helping grow our digital retail and marketplace business. In this role, you will partner with Sales, Marketing, Brand, and eCommerce teams to create compelling online customer experiences, support product launches and promotions, optimize digital content, and identify opportunities to improve performance across key retail channels. This is an exciting opportunity to help build a growing eCommerce capability within ITW while developing broad exposure to digital marketing, retailer partnerships, and commercial strategy.
What You Will Do
- Support the development and execution of eCommerce growth initiatives across key retailer and marketplace channels.
- Manage day-to-day activities with assigned retail partners, coordinating content updates, promotions, product launches, and issue resolution.
- Optimize product content, imagery, search visibility, and digital merchandising to improve customer engagement, discoverability, and conversion.
- Help plan and execute promotional campaigns, seasonal programs, and retailer-specific marketing initiatives in partnership with Sales and Brand teams.
- Monitor channel performance, analyze eCommerce metrics, and translate data into actionable recommendations that improve business results.
- Collaborate across Sales, Marketing, Brand, agency, and retail partner teams to ensure initiatives are executed effectively and on schedule.
What You Bring (Requirements)
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 2-5 years of experience in retail marketing, digital marketing, eCommerce, brand marketing, sales support, or a related field.
- Strong project management and organizational skills, with the ability to manage multiple priorities and deadlines.
- Excellent communication and relationship-building skills, with the ability to collaborate effectively across internal teams and external partners.
- Analytical mindset with the ability to interpret performance data and identify opportunities for improvement.
- Advanced skills in Excel, Word and PowerPoint.
- Experience working with retailer portals, digital marketing tools, eCommerce platforms, product content systems, or related technologies is preferred.
What's In It for You
This is a unique opportunity to help shape a growing eCommerce capability within ITW Construction. Because this role supports an emerging area of focus for the business, you'll gain broad exposure across Sales, Marketing, Brand Management, eCommerce, and retailer partnerships while contributing to initiatives that directly impact business growth.
Whether working remotely, hybrid, or in person, you'll have the flexibility to contribute from where you work best while staying connected to a collaborative team that values curiosity, continuous learning, and ownership. You'll have the opportunity to build experience across multiple aspects of eCommerce while working with industry-leading brands and some of the largest retail partners in the construction and home improvement space.
Grounded in ITW's four Core Commitments, we aim to ensure all colleagues, regardless of segment, division, geography, or title, experience what differentiates ITW as a great employer. Learn more at
Additional Information
About ITW Construction
ITW Construction is a leading provider of innovative fastening solutions and construction products serving professional contractors and the building and construction industry. Our portfolio includes trusted brands such as Paslode, Teks, and GRK Fasteners, offering solutions across framing, fastening, decking, roofing, siding, and other critical construction applications. We are focused on understanding the evolving needs of our customers and channel partners and translating those insights into products, experiences, and strategies that drive growth.
About ITW
Founded in 1912, Illinois Tool Works Inc. is a Fortune 300 global multi-industry manufacturing leader. ITW's industry-leading businesses leverage the unique ITW Business Model to drive growth through highly innovative, customer-focused solutions. ITW colleagues around the world thrive in the company's decentralized and entrepreneurial culture.
Work Environment
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. This position requires an employee to work in a variety of locations including, but not limited to home office, job sites, lumberyards, and distributor locations. These environments are not controlled by ITW.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is frequently required to sit, stand, talk, hear, reach with hands and arms, and regularly required to walk. Must be able to lift 40 lbs., able to walk and stand for long periods of time at customer events, trade shows, and job site locations. Position requires approximately 20% travel and the ability to operate a motor vehicle.
Compensation Information:
The anticipated salary range for this position is $70,000-$80,000, with final compensation determined based on experience, skills, and qualifications.
ITW offers a competitive benefits package, including medical, dental, and vision coverage, retirement savings plans, paid time off, parental leave, and professional development opportunities. More information can be found at
ITW is an equal opportunity employer. We value our colleagues' unique perspectives, experiences and ideas and create workplaces where everyone can develop their careers and perform to their full potential.
As an equal employment opportunity employer, ITW is committed to equal employment opportunity and fair treatment for employees, beginning with the hiring process and continuing through all aspects of the employment relationship.
All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws.
Remote
Skills:
Alliance/Partner Management, Analysis Skills, Brand Management, Brand Marketing (Branding), Business Growth, Business Model, Channel Strategies, Communication Skills, Compensation Management, Construction, Construction Industry Software, Customer Experience, Customer Relations, Entrepreneurship, Lift/Move 40 Pounds, Manufacturing, Marketing, Merchandising, Metrics, Microsoft Excel, Microsoft PowerPoint, Microsoft Word, Multitasking, Needs Assessment, Online Marketing, Organizational Skills, Partner Sales, Performance Analysis, Performance Management, Physical Demands, Problem Solving Skills, Process Improvement, Product Support, Product/Service Launch, Project/Program Management, Promotional Products, Promotional Programs, Residential Construction, Retail, Retail Channel, Roofing, Sales, Sales Support, Schedule Development, Team Player, Time Management, Trade Shows, Willing to Travel, Work From Home, eCommerce, eCommerce (B2X) Marketing
Illinois Tool Works Inc
